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    3 Sales Tips from Someone With Experience

    May 11th, 2018 by Peter Boing

    A Few Helpful Guidelines to Making an Effective Real Estate Blog

    Based on current statistics, the current count for WordPress blogs alone is more than 75 million not including the other blog platforms out there. For a long time, blogging was only intended for the hobbyists, yet this is no longer the case in the recent times as blogging has been shown to help a business grow.

    If you are a real estate agent, then there is no doubt that a blog can help you in enticing as many clients as you can to hire you. Truly, having a blog comes very essential as it can help you build your own network so that you can be able to earn more money.

    Are you now looking forward to creating your own blog as a real estate agent? Here you will find and read about the secrets to creating an effective real estate blog.

    Figure out what blogging platform you must use
    When you are starting your very own blog, you need to choose a host for it. For the free blogging platform options, you can choose to have Blogger or WordPress.

    Both of these platforms can be easily upgraded to their premium versions in case you need to use more of their features. Take the time to sift through your many choices and go for one that suits your needs best.

    Write content that sparks the interest of both real estate sellers and buyers
    When you work in the real estate market, you have to be accepting of the fact that you need to work closely with both real estate sellers and real estate buyers in order for your network of connections to grow strong. As a matter of fact, the real estate buyer that you help now might turn out to be a real estate seller down the road. By keeping these facts in mind, it is a must then that your blog content caters to both of these people.

    Make sure to write in your blog evergreen and topical content
    In order for your blog to even become more relevant, be sure to include both evergreen and topical content in it.

    When you write about evergreen content, what this covers will be some topics that a certain group of your audience will find very interesting to read. Take for instance, you may put up some posts regarding “How to Get Your House Ready to Sell”. With this kind of content found in your blog, you are surely drawing in some people to look and read your blog.

    Meanwhile, with topical posts, they will be more of related to their time of publishing. You can then put some posts in your blog for instance about Open Listings and other online services as of this moment. This is an effective method of letting your clients and prospects be aware of what their current real estate opportunities are.

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